★ The Honest Comparison Hub

Pick your current platform. We'll show you the math.

Every coaching platform has a marketing site. Few have an honest comparison. Below: real pricing with hidden costs added back, real white-label gates, real client-cap math, and the migration path off each one. Average switch time from start to first client login: under 24 hours.

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At-a-glance: what each platform actually costs
Listed price vs. real-world price after the standard add-ons coaches need to operate. Updated 2026-04-29.
Platform Listed price Real price w/ branded app + payments + AI Branded app included? Compare
Cadence
Solo coach, 1-100 clients
 $299 setup + $79/mo flat $79/mo flat — nothing else needed ✅ Day 1, your app, your store → See Cadence
Trainerize
Pro tier most coaches use
 $20-77/mo $134+/mo w/ payments + video coaching, still no branded app under Studio ($250/mo) ❌ Studio plan only ($250+/mo) → vs Trainerize
Everfit
Pro tier with autoflow
 $19/mo Pro $134+/mo w/ meal plans, autoflow, payments, "Advanced Branding" ❌ White-label gated to 500+ clients → vs Everfit
TrueCoach
Standard plan
 $107/mo $357/mo+ at $5K MRR (5% Stripe markup on all client payments) ❌ Never — no branded app at any tier → vs TrueCoach
MyPTHub
Premium tier
 $15-29/mo $29/mo — accurate, low-frills product ⚠️ White-label add-on, not a real branded app → vs MyPTHub
CoachRx
OPEX Fitness — strength programmers
 $29-149/mo $29-149/mo — tier-based by client count (1-5: $29 · 6-50: $79 · 51-150: $149) ❌ Clients log in at coachrx.app → vs CoachRx
FitBudd
Plentisoft — native iOS/Android focus
 $79-149/mo ~$1,987 Year 1 — $149/mo Super Pro + $75 setup + $99/yr Apple Dev + $25 Google + DUNS application (4-6 wks) ✅ Real white-label at $149 tier; native App Store listing under your dev account → vs FitBudd
PT Distinction
UK-strong personal trainer software
 $19.90-89.90/mo $59.90/mo Pro caps at 25 clients · $89.90/mo Master caps at 50 · then $2.40/client/mo overage ✅ Real custom-branded iOS/Android apps at Pro tier and above → vs PT Distinction
Practice Better
HIPAA practice management for clinical RDs / wellness
 $25-145/mo $89/mo Plus tier for white-label PDFs + branded portal · meal planning needs +$20/mo That Clean Life integration ⚠️ Branded web portal + PDFs — no native branded App Store app → vs Practice Better
TeamBuildr
S&C software for team-sports / D1 / pro
 $90/mo+ · $900-$2,800/yr Scales by athlete count: $2,000/yr at 101+ athletes · $2,800/yr up to 500 · built for team programming, not 1:1 coaching ⚠️ TeamBuildr-branded athlete app (no white-label surfaced publicly) → vs TeamBuildr
Mighty Networks
Community + courses platform
 $79-$354/mo + custom Mighty Pro + 0.5-2% transaction fee on every plan · real branded App Store app gated to custom-quoted Mighty Pro tier ⚠️ Real branded app only at Mighty Pro (enterprise quote-based) → vs Mighty Networks
Build your own
Custom dev shop
 "Quote on call" $30-100K + $300-500/mo maintenance, 6-9 months to ship ✅ But you'll wait half a year → vs Custom Build
Pick the platform you're switching from
Each comparison has the real numbers, the missing features, the honest "when they win" section, and the 30-minute migration path.
Cadence vs Trainerize
The unbranded incumbent with a $250/mo branded-app paywall
Trainerize is the most-used platform in the industry — and the most-complained-about. Branded App is locked to Studio tier ($250/mo). Pro coaches stay invisible in the App Store.
The hidden cost
$134+/mo at 25 clients with payments + video — still no branded app
Read the comparison →
Cadence vs Everfit
"Free forever" — until you want a real branded app
Everfit's free tier is the loudest in the market. The white-label tier requires 500+ clients before they'll talk to you. "Advanced Branding" ($75 one-time) is colors, not App Store presence.
The hidden cost
$134+/mo + 500 clients before you can have your own app
Read the comparison →
Cadence vs TrueCoach
The 5% payment-processing tax most coaches don't notice
TrueCoach is clean software. It also takes 5% of every payment your clients make — even though you're already paying $107/mo. At $5K MRR that's $250/mo in invisible markup, and there's no branded app at any tier.
The hidden cost
$3,000/yr in payment markup that goes nowhere
Read the comparison →
Cadence vs MyPTHub
The honest budget option — and where it stops
MyPTHub is genuinely cheap and genuinely good for budget coaches under $1K MRR. It's not built for premium positioning, native AI plan generation, or coaches charging $200+/mo. Pick it if budget > brand.
The trade
$29/mo cheap vs. premium positioning + AI
Read the comparison →
Cadence vs CoachRx
OPEX-backed programming tool — but no branded app
CoachRx is a serious tool from OPEX Fitness with real strength-coaching pedigree (Henoch, Cohen) and an AI assistant called RxBot. The catch: your clients log in at coachrx.app, not your branded app. Pricing also scales by client count — $29 → $79 → $149/mo as you grow.
The trade
$1,788/yr CoachRx at 100 clients vs $588/yr Cadence flat
Read the comparison →
Cadence vs FitBudd
Real native iOS/Android — at the cost of a 4-8 week DUNS gauntlet
FitBudd is one of the only competitors with real white-label native apps under your own Apple Developer account. The path there: $149/mo Super Pro + $75 setup + $99/yr Apple Developer + $25 Google + a D-U-N-S number application (1-30 days). Year 1 all-in: ~$1,987 before client overages above the 20-client tier. Cadence is $887 Year 1 flat, branded by default, live tomorrow.
The Year 1 gap
$1,987 FitBudd vs $887 Cadence — same goal, half the cost
Read the comparison →
Cadence vs PT Distinction
The closest fair fight — best-in-class program builder, but per-client overage punishes scale
PT Distinction is the strongest direct competitor we've analyzed: real branded iOS/Android apps at the $59.90/mo Pro tier, deep program-builder UI, AI nutrition assistant, 100+ ready meal plans. The catch: Pro caps at 25 clients, Master at 50, then $2.40 per active client per month overage. At 100 clients you're paying ~$2,500/yr vs Cadence's $588/yr flat. Plus recurring third-party complaints around app crashes on phone lock and notification reliability.
The math at scale
$2,518/yr PT Distinction at 100 clients vs $588/yr Cadence flat
Read the comparison →
Cadence vs Practice Better
Different category — practice management EHR for nutrition clinicians, not a branded coaching app
Practice Better isn't really a Cadence competitor — it's the right tool for a different coach. HIPAA-compliant practice management + EHR for clinical RDs, naturopathic doctors, and functional medicine practitioners. 50,000+ practitioners across 40+ countries. Their "white-label" is branded PDFs + a custom-domain client portal — not a native branded app on the App Store. If you're 80%+ nutrition consulting and need HIPAA, this is the right answer. If you're a fitness coach, Cadence fits tighter.
The framing
Pick by what your day-to-day work actually is — not by feature checkbox count
Read the comparison →
Cadence vs TeamBuildr
Different category — S&C software for team sports, not solo 1:1 coaching
TeamBuildr is the OG strength & conditioning software for college, club, and pro athletic departments — used by D1 programs, performance facilities, and gym chains running structured periodization for 100-1,000 athletes. Pricing scales with athlete count: $90/mo entry, $900-$2,800/yr at scale. Cadence is purpose-built for solo 1:1 fitness coaches. Different markets, different tools.
The framing
Team-sports S&C coach picks TeamBuildr · solo online coach picks Cadence
Read the comparison →
Cadence vs Mighty Networks
The 0.5-2% transaction fee they don't lead with
Mighty Networks is a community + courses platform — not a coaching app. Five tiers ($79-$354/mo) plus a custom-quoted Mighty Pro for real branded apps. The catch most coaches miss: 0.5-2% transaction fee on every plan, every transaction. At $5K/mo MRR, that's $300-$1,200/yr in platform fees alone. Real branded App Store app gated to custom-quoted enterprise pricing. Cadence is $79/mo flat, 0% transaction markup, branded by default.
The hidden math
$300-$1,200/yr in transaction fees at $5K MRR · Mighty Pro pricing isn't public
Read the comparison →
Cadence vs Custom Build
$60K, six months, then you maintain it forever
"I'll just have a developer build it" sounds clean until the invoice arrives. Real numbers from coaches who tried: $30-100K up front, 6-9 months to launch, $300-500/mo to keep it alive. Cadence is $887 first year, $588/yr after — and ships tomorrow.
The math
$887 first year Cadence vs $60K + ongoing maintenance
Read the comparison →

Which is right for you? Honest answers.

Pick Trainerize if
You already have 500+ clients, the existing Trainerize ecosystem (their app library, auto-billing) is doing the job, and you're fine staying invisible in the App Store under their brand.
Pick Everfit if
You're just starting and want free while you build to 50 clients. Migrate to Cadence when client revenue is real and free is no longer the deciding factor.
Pick TrueCoach if
You're a low-volume coach (under $2K MRR), the 5% payment tax doesn't sting yet, and you don't care about a branded app. The software itself is clean.
Pick MyPTHub if
You're budget-first, charging $50-150/mo per client, and price beats brand for your audience. It's an honest piece of software at an honest price.
Pick CoachRx if
You're an OPEX-trained coach who programs in OPEX style, want OPEX templates and the RxBot AI assistant, and don't mind clients seeing the OPEX/CoachRx brand instead of yours. Solid tool for that specific lane.
Pick FitBudd if
Your client base specifically demands native iOS/Android App Store apps (not PWA), you already have an LLC + DUNS + Apple Developer account, and meal planning is a bigger part of your value than training. FitBudd's mature meal library + native binaries are a fair trade for the higher Year 1 cost in that lane.
Pick PT Distinction if
You're at 1-25 clients on a tight budget and want a real branded app at the lowest Year 1 cash, OR your bottleneck is the program-builder UI (PTD's is best-in-class), OR you're UK/EU-based and want a vendor with regional support. Watch the per-client overage past 25.
Pick Practice Better if
You're a clinical RD, naturopathic doctor, or functional medicine practitioner who needs HIPAA compliance, EHR-style charting, telehealth video, and intake forms in one tool. Or your business is 80%+ nutrition consulting where clinical meal planning is the core deliverable. Cadence isn't built for that lane — Practice Better is.
Pick TeamBuildr if
You're an S&C coach for a team — high school, college, club, or pro — running periodized programming for 50-1,000 athletes. Multi-coach roster collaboration, velocity-based training, athletic performance pedigree. Cadence isn't built for team programming at that scale.
Pick Mighty Networks if
Your coaching offer is a community-first paid membership ($99/mo discussions + livestreams + cohort programs) or you sell online courses / cohort programs as the core deliverable. Their community surface is mature; transaction fees are a tax on a strong business model. Cadence is wrong tool for community-led businesses.
Build custom if
You have $60K+ to spend, six months to wait, and a feature so unusual no SaaS will ever build it. Otherwise, this is the most expensive way to lose 2026.
Pick Cadence if
You're a solo coach charging $200+/mo, you want your name in the App Store (not someone else's), you want AI plan generation built in, and you want to launch tomorrow — not in six months. Same setup as your competitor's $250/mo Studio plan, for $79/mo flat.

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