Everfit is a popular coaching platform with 200,000 coaches across 190 countries. Their pricing looks cheap at $19/mo — but full white-label is locked to their Enterprise tier (500+ clients required), and add-ons stack fast. Cadence ships every coach a real branded app from day one, no volume gate.
Under 100 clients? Cadence Coach is $99/mo flat with a real branded app. Trainerize Pro is $20-77/mo without a branded app — to get one you'd need their $250/mo Studio plan. Cadence ships in 24 hours; Trainerize's branded build takes 2-4 weeks.
Advertised prices vs. real-world bills. Math from Everfit's published pricing + add-ons most coaches need.
Comparing Everfit Pro (with typical add-ons) vs Cadence Coach, based on Everfit's published pricing as of May 2026.
| Feature | Everfit Pro | Cadence Coach |
|---|---|---|
| Real branded app (your name in App Store) | ✗ Enterprise tier — 500+ clients required | ✓ Included from day 1 |
| "Advanced Branding" (colors + logo inside app only) | $75 one-time | ✓ Included |
| Time to launch your branded app | Weeks (Enterprise) or never (Pro) | 24 hours |
| AI plan generation quality | Templates with name swaps | ✓ Claude Haiku 4.5 — adaptive |
| Meal planning | ~$33/mo add-on | ✓ Included |
| Workflow automation | ~$24/mo add-on | ✓ Included |
| Payment processing | ~$9/mo add-on | ✓ Stripe Connect, included |
| Pricing transparency | Free + 3 add-ons stack | Flat $99/mo |
| Custom log fields | Limited to 4 fields | Unlimited (Q3 2026) |
| Setup fee | $0 (free tier) / $75 branding | $299 one-time |
| Concierge brand call before build | No (self-serve) | ✓ 30-min call |
| 30-day money-back guarantee | No | ✓ |
Real reviews from G2, Capterra, and Trustpilot. We didn't make these up.
"Full white-label is locked behind Enterprise pricing — you need 500+ clients to even talk to them about it. As a 30-client coach there's no path."
— Everfit user, G2 review summary, 2026
"The base plan looks generous but by the time you add meal plans, automation, and payments, you're at $130/month — and your clients still see Everfit branding."
— Everfit coach, Capterra review
"Program builder is clunky and rigid. We're limited to 4 log fields per exercise. Asked for more — 'on the roadmap' for years."
— Strength coach, G2 review
"AI Workout Builder is essentially template-swapping. It's not actually adapting to client data."
— Online coach feedback
"Payment options are limited outside the US. As a coach in Australia I've had constant friction."
— Everfit international coach review
"No built-in marketplace or way for clients to discover me. I bring all my own traffic, and Everfit charges me to host them."
— Everfit Studio coach
Everfit wins on a few use cases. Honest read.
| If you need... | Pick |
|---|---|
| Just starting out, want zero monthly cost (free tier up to 5 clients) | Everfit Free |
| 500+ clients across multiple coaches and you can negotiate Enterprise | Everfit Enterprise |
| Heavy integration with multiple wearable platforms (7 supported) | Everfit Pro |
| Solo or mid-tier coach who wants a real branded app under 100 clients | Cadence Coach |
| Speed-to-launch (24 hours, not weeks of Enterprise sales calls) | Cadence |
| Flat-price predictability instead of add-on stacking | Cadence |
Export your roster + programs from Everfit as CSV. Drop them into Cadence. Your branded app is live in 24 hours from your brand call. Existing client subscriptions migrate without a missed payment.