Cadence vs CoachRx · 2026

CoachRx says "command center." Cadence is branded as you, with AI plans, at $39/mo for life.

CoachRx markets itself as a "Coaching Command Center" — but your clients open coachrx.app, not your brand. CoachRx pricing scales with your roster ($29 → $79 → $149/mo as you grow). CoachRx has a builder; Cadence has a builder plus AI plan generation in your voice. CoachRx offers a 14-day trial; Cadence's founding-coach pricing locks $39/mo for life — first 25 only — with a 30-day money-back guarantee on top. We migrate you off CoachRx free, in 24 hours. If you want the same command center but branded as you, with smarter AI and pricing that doesn't penalize growth — the math is unambiguous.

Claim founding spot · $39/mo Migrate from CoachRx — free

Honest take: CoachRx is the right answer if you came up through the OPEX system and want OPEX templates. For everyone else looking for a serious branded app — Cadence wins on white-label, AI, price, and migration help.

★ TLDR · The 90-second read
CoachRx is excellent if you came up through the OPEX system, want OPEX program templates, and don't mind your clients seeing the OPEX/CoachRx brand instead of yours. It's a tightly-scoped tool with verifiable strength-coaching pedigree. Where it loses to Cadence: no white-label (your clients open coachrx.app, not yours), tier-based pricing ($29 → $79 → $149/mo as roster grows), and the AI assistant (RxBot) helps the coach design programs — Cadence's AI generates personalized weekly plans for the client, in your voice. If you want a real branded coaching app under $50/mo flat that doesn't penalize you for growing, the math points at Cadence.
★ "But CoachRx says they have 1-on-1 support"
So do we — and we ship it harder. Founding-coach tier ($39/mo locked-for-life) includes: direct Slack line to the studio (response in hours, not days), personal hands-on migration (we run your CSV imports, you don't lift a finger), 30-article in-app help center with ? keyboard shortcut from anywhere, guided first-run tour for both you and your clients (5-8 steps, skipable, replayable), same-business-day email response on every founding-coach inbound, and priority feature requests that weight 2× in the roadmap. CoachRX has support at scale. Cadence has support at the scale that matters when you're 1 of 25 — direct access to the people building the platform. See founding-coach details →

The pricing showdown

CoachRx scales with client count. Cadence is flat. The breakeven point is around 6 clients.

★ Cadence Coach
$49 /mo
$299 one-time setup. Subscription starts when your branded app is live. Cancel anytime.
  • Real branded app — your name in the App Store, your home-screen icon
  • Unlimited clients · unlimited programs · unlimited storage
  • AI plan generation in your coaching voice (Claude Haiku 4.5)
  • Stripe direct — your account, your money, zero markup
  • Live in 24 hours from your brand intake submission
  • Migration off CoachRx in under 30 minutes
Total Year 1: $1,247 ($299 setup + 12 × $79). Year 2+: $948/yr flat. Roster size doesn't change the price.
CoachRx (OPEX)
$29-149 /mo
Tier-based pricing. 1-5 clients $29/mo · 6-50 clients $79/mo · 51-150 clients $149/mo. 14-day free trial.
  • Coaches operate within CoachRx (OPEX) brand — no real white-label
  • RxBot AI assistant trained on OPEX methodology
  • 60+ OPEX-designed program templates
  • Solid program-design tooling for individual-design coaching
  • Clients log in at dashboard.coachrx.app — not your domain
  • App Store listing: CoachRx, not yours
Year 1 at 25 clients: $79 × 12 = $948. Plus the price you can't put on it: the platform's brand sits between you and your clients. Forever.

The feature matrix

Side-by-side on the things that actually matter for a premium coaching practice.

What you care about Cadence CoachRx
Branded app (your name in App Store) ✓ Day 1 — yours ✗ CoachRx-branded
Custom domain for client logins yourcoaching.training dashboard.coachrx.app
AI for client-facing plan generation Native — in your voice RxBot — for coach design work
Pricing model $79/mo flat at any size $29 → $79 → $149/mo by tier
Payment processing markup 0% — Stripe direct Stripe direct (no markup)
Programming pedigree Generic strength + hypertrophy + recomp + hybrid OPEX methodology, 60+ proven templates
3rd-party nutrition tracker integrations Native AI meal-photo analyzer; no MFP / Cronometer / FatSecret bridge today Cronometer, MyFitnessPal, FatSecret · WHOOP, Garmin (live)
Built-in macro / calorie calculator Macro guidance via AI plan-gen + Nutrition Health Stats; no standalone calculator UI Activity-level + goal-aware calculator with macro presets
AI meal-photo analysis (snap a plate) Native — plate breakdown, fiber/sodium/sugar, meal-quality score, micronutrients, dietitian paragraph Not in product (uses 3rd-party trackers instead)
Nutrition Health Stats dashboard Composite 0–100 score, 7-day kcal/protein trends, adherence checklist, contextual specialist take Macro totals + day-by-day, but no composite health-score layer
AI meal planning (7-day + auto grocery list) Claude-powered, daily regenerate, contextual adjustments per coach preferences Manual meal builders + 3rd-party template sync, no AI-generated custom meals
Wearable integrations Apple Watch + Garmin + Whoop + Oura + Fitbit — heart rate, sleep, steps, vo2max → plans Manual log-ins only; no native wearable sync
In-app help + first-run guided tour Interactive walkthroughs, contextual tooltips, help center, Slack support Wiki + email support; no interactive onboarding
Setup time to live branded app 24 hours Same-day, but no branded app at any tier
Client roster limit Unlimited 150 (then upgrade or talk to sales)
Free trial 14-day money-back ($299 setup refunded) 14-day free trial, no card up front
Underlying parent company Vantage Digital (Texas studio) OPEX Fitness

When CoachRx is the right answer

Honest read. Three scenarios where we'd genuinely tell a coach to pick CoachRx over Cadence.

You're an OPEX-trained coach who wants OPEX templates.
If you went through OPEX education (CCP, Lifestyle Coaching), the OPEX program-design philosophy is the methodology you teach by. CoachRx's 60+ templates are designed inside that framework, and RxBot reasons in OPEX patterns. That's a real moat for an OPEX-system coach. Cadence's AI is methodology-agnostic — it generates plans without an OPEX-specific bias. If your sales pitch is "I program in OPEX style," staying inside the OPEX ecosystem makes sense.
You have under 5 clients and want the cheapest credible tool.
CoachRx's $29/mo entry tier is genuinely cheap for a real coaching platform. Cadence's $299 setup + $79/mo doesn't beat that until you cross 6 clients (where CoachRx jumps to $79/mo). If you're just starting and the upfront $299 is meaningful capital, CoachRx is the smarter near-term play. Migrate to Cadence when you're past 6 clients and the brand starts mattering.
You're optimizing for coach-side workflow, not client-side experience.
RxBot's job is to make the coach faster at building programs. That's a real productivity gain — especially for coaches doing individual design at scale. If your bottleneck is hours-per-week spent in program design (not retention or brand), CoachRx attacks the right problem. Cadence's bet is the opposite: most coaches' bottleneck isn't design speed, it's the unbranded experience that costs retention. Pick the tool that matches your actual constraint.
Your clients already live inside MyFitnessPal, Cronometer, or FatSecret — and you want their existing data to flow into the coaching app.
CoachRx ships native integrations with five tracking apps — Cronometer, MyFitnessPal, FatSecret on the food side, WHOOP and Garmin on the wearable side — plus a built-in calorie/macro calculator with activity-level + goal-aware presets. If your coaching workflow assumes clients are logging in MFP and you don't want to ask them to switch, that integration mesh is real value. Cadence's nutrition story is different. It's an AI meal-photo analyzer (snap a plate, get fiber/sodium/sugar/micronutrient breakdown plus a dietitian paragraph) layered with a Nutrition Health Stats dashboard (composite 0–100 score, weekly trends, adherence checklist). Clients log inside the branded app, not in someone else's. That's the right answer if you want one cohesive surface for your brand; CoachRx is the right answer if you need 3rd-party tracker fidelity day one. Apple Health bridge is in the public roadmap's "considering" bucket — not built. Be honest with yourself about which model fits your roster.

Ready for an app with your name on it?

CoachRx is a fine programming tool. Cadence is the branded coaching app your clients install with your logo on the home screen — same setup speed, lower flat fee, your brand intact.

Start Cadence — $299 setup Migrate from CoachRx

Cadence vs CoachRx FAQ

Is Cadence cheaper than CoachRx?
It depends on roster size. Under 6 clients, CoachRx is cheaper at $29/mo. At 6-50 clients, CoachRx is $79/mo vs Cadence's $79/mo flat — Cadence wins. At 51+ clients, CoachRx is $149/mo vs Cadence's $79/mo flat — Cadence wins decisively. The breakeven point is around 6 clients. Cadence's pricing doesn't penalize you for growing.
Does CoachRx give me my own branded app?
No. CoachRx clients log in to the CoachRx-branded experience at dashboard.coachrx.app. The footer logo, login screen, and any app store presence are all CoachRx (owned by OPEX Fitness). Cadence is the opposite — your brand, your name in the App Store, your home-screen icon on every client's phone, your custom domain (e.g. yourcoaching.training).
What's the difference between RxBot AI and Cadence's AI plan generation?
Different goals. RxBot is a coaching assistant for the coach — it helps you build programs faster using OPEX templates and reasoning patterns. Cadence's AI generates personalized weekly plans for the client — based on their logged training, body weight trends, and selected goal mode (hypertrophy / strength block / lean recomp / hybrid / etc.). The rationale renders in your coaching voice, configured per-coach. RxBot makes the coach's design work faster; Cadence makes the client's experience adaptive.
Can I migrate my CoachRx clients and programs to Cadence?
Yes. CoachRx exports client rosters and program data via their dashboard. Forward the export to migrate@vantagedigital.dev — we map clients into Cadence within 24 hours. Programs translate cleanly because both platforms structure work as weekly templates. See the migration flow →
Who's behind CoachRx vs Cadence?
CoachRx is owned and operated by OPEX Fitness — the strength-coaching education company founded by James FitzGerald (Crossfit Games OG winner) and built around individual-design coaching philosophy. Quinn Henoch (DPT, USAW) and Stefi Cohen (DPT, world-record powerlifter) are associated with the platform's programming approach. Cadence is built by Vantage Digital, a Texas-based productized studio focused on white-label apps for solo operators. Different angles: CoachRx is "OPEX coaches' tool" — Cadence is "your brand's app."
Does CoachRx scale better at 100+ clients?
No — it actively scales worse on price. CoachRx jumps to $149/mo at 51-150 clients (and has a hard cap at 150). Cadence stays at $79/mo flat with no roster cap. At 100 clients, you're paying CoachRx $1,788/year vs Cadence $588/year — a $1,200/yr difference. Where CoachRx may scale better is in the depth of OPEX-style program tooling, if that matches your methodology.
Both platforms let me use my own Stripe — what's the real difference?
CoachRx and Cadence both let you collect payments through your own Stripe account with no platform markup — that's the right baseline. The real difference is brand: when your client pays you on CoachRx, the receipt and email say "CoachRx" or your-business-via-CoachRx. On Cadence, the entire experience is white-labeled — clients pay you through your branded app, on your domain, with your business name on the receipt. Same payment economics, different brand surface.
CoachRx integrates with MyFitnessPal, Cronometer, FatSecret, WHOOP, and Garmin. Does Cadence?
Honest answer: not today. CoachRx ships native integrations with five tracking apps and a built-in macro calculator with activity-level + goal-aware presets — that's a real product they're investing in, and if your clients already log in MyFitnessPal it's a meaningful workflow lift. Cadence's nutrition stack is built differently: AI meal-photo analysis (snap a plate, get plate breakdown, fiber, sodium, sugar, micronutrients, meal-quality score, and a dietitian paragraph) layered with a Nutrition Health Stats dashboard (composite 0–100 health score, 7-day kcal/protein trends, adherence checklist, goal-aware specialist take). Different bet: CoachRx pulls data from where the client already logs; Cadence asks the client to log inside the branded coaching app and uses AI to make that logging fast. Apple Health bridge sits in the public "considering" bucket — would build it if 5+ founding coaches flag it as a blocker. WHOOP, Garmin, and 3rd-party food trackers are not currently on the build queue.
Does Cadence have a built-in calorie / macro calculator like CoachRx's?
Not as a standalone calculator UI with activity-level dropdowns and macro presets the way CoachRx ships it. Cadence delivers macro guidance through two different surfaces: (1) the AI plan generator incorporates the client's goal mode (lean recomp / strength block / hypertrophy / etc.), logged body weight trend, and target event into the weekly nutrition recommendations it writes inside the plan; (2) the Nutrition Health Stats dashboard computes the calorie/protein adherence math against the client's targets after they've been set. If you want a coach-facing "input client stats → output macro split with presets" calculator on day one, CoachRx ships that and Cadence doesn't. If you'd rather the client never see the math and just follow a plan that adapts to their data, Cadence is the better fit.
Search Intent Coverage

Researching CoachRx? Cadence covers every angle.

If you're searching for any of the queries below, the comparison above answers it. Cadence is the flat-fee, white-label, AI-native coaching app built for solo personal trainers and small studios who outgrew CoachRx's pricing model or feature gaps.

Coaches comparing Cadence vs CoachRx are usually evaluating CoachRx alternatives for a broader feature stack. CoachRx focuses on the programming engine; Cadence covers programming + nutrition tracking + check-ins + AI memory + Stripe-direct billing + white-label branding in one stack. Different positions on the build-vs-buy spectrum — CoachRx is best-of-breed for one part of the workflow; Cadence is integrated for the whole workflow.

→ See the full Cadence overview + 5-tier pricing → 21-day migration playbook from CoachRx to Cadence → 10+ Cadence essays on coaching ops, pricing, and AI → Founding cohort: $39/mo locked for life · 25 spots