★ Founding-Coach Tier · First 25 Slots

Be one of the first 25 coaches on Cadence — locked at $199 + $39/mo for life.

Cadence is a brand-new platform. We have no testimonials yet because we have no customers yet. Founding-coach pricing solves that honestly: cut your setup by $100, lock your monthly at $39 forever, in exchange for a real testimonial after 60 days of using the product. When the 25 slots close, pricing reverts to the public $299 + $49/mo.

Slots remaining: 25 of 25 open
Public Cadence Coach
$299 setup
$49/mo after delivery · Year 1: $887 · Year 2+: $588/yr
  • Real branded coaching app from day 1
  • Unlimited clients · unlimited programs
  • AI plan generation in your coaching voice
  • Stripe direct, 0% payment markup
  • 14-day setup refund + 30-day satisfaction guarantee
  • 30-min export to JSON, anytime
Save $100 setup + $10/mo forever
★ Founding Coach
$199 setup
$39/mo locked for as long as your account stays active · Year 1: $667 · Year 2+: $468/yr
  • Everything in public Cadence Coach
  • $199 setup instead of $299 (save $100 once)
  • $39/mo locked instead of $49 (save $120/yr forever)
  • Founding-cohort Slack — direct line to the studio + other founding coaches
  • Priority feature requests — your asks weight 2x in the v0.2 roadmap
  • Public listing on /coaches once your case study lands

The deal, in plain terms.

What you get

The full Cadence product, $220/yr cheaper, forever.

  • $100 off the setup — paid once, kept forever.
  • $10/mo off the subscription — every month, for as long as your account is active. Compounds into ~$120/yr in perpetuity.
  • Direct access to the studio — founding coaches get a Slack channel where you can flag issues, request features, and influence the roadmap. We respond in hours, not days.
  • Public listing on /coaches after your case study lands — a real backlink + branded shoutout from a studio that owns the comparison-page real estate for your category.
  • Lifetime grandfathered pricing — when public pricing reverts to $299 + $49/mo (and beyond, eventually), you stay at $199 + $39/mo. No cohort migration. No "we're sunsetting founding pricing." It's locked.
What we ask in return

One real testimonial after 60 days. That's it.

  • Use Cadence in your real coaching business for 60 days. Not 60 days of "I haven't gotten around to it" — 60 days of real usage with at least 5 active clients in the app.
  • Submit a written testimonial at day 60 — what worked, what didn't, what surprised you. Honest, specific, in your voice. We don't edit it; we publish it as-is on the marketing site.
  • 30-second video clip if you're up for it — optional bonus, not required. Just your camera, your office, ~30 seconds saying what changed since switching.
  • Permission to feature your branded app screenshots on /vs/ pages and the homepage, with your logo and name. We're not claiming you endorse competitors — we're showing what your app looks like in production.

Why we're doing this.

Honestly: chicken-and-egg problem. Coaches want to see other coaches' real testimonials before paying $299. We can't have testimonials before we have customers. So either we fake them (we won't), bribe with affiliate kickbacks (we won't), or solve it the way real B2B SaaS companies have solved it for 20 years — give the first cohort a real discount in exchange for a real testimonial.

Most companies hide this dynamic and just call it "early-bird pricing" or "beta pricing" without naming the trade. We're naming it: $220/yr off forever in exchange for a real review. If that's a fair trade for you, take it. If it's not, the public price ($299 + $49/mo) is still the strongest offer in the comparison space — see /vs/ for the math.

When the 25 slots fill, we'll close the founding tier and revert to public pricing for the next coach. Pricing locked for the 25 stays locked. Honest deal, in writing, here.

Founding pricing closes when slot 25 fills.

Same product. $220/yr cheaper. Forever. In exchange for one written testimonial after 60 days of real use.

Claim a founding slot — $199 setup See full product first